LOS ANGELES – August 1, 2017 — Immortals, the Los Angeles-based, globally competitive esports organization, and Bloody Gaming, the innovative PC peripheral brand born from the legendary A4Tech line of products, announced a partnership that names Bloody Gaming the Official Peripheral Partner for Immortals. Through this exciting partnership, Bloody Gaming will outfit Immortals with its class-leading headsets and keyboards for use in training and competition, while Immortals will assist Bloody Gaming in expanding its brand presence in the North American esports scene through content creation and carrying its logo into battle on the Immortals jersey.
“At Immortals, we place a high value on selecting partners that not only want to support our teams, but share our vision for the future of competitive gaming. By partnering with Bloody Gaming, not only can we help their brand establish a foothold in North America, but also secure Immortals a peripheral partner that is eager to work with our players on creating products that meet their stringent standards,” said Immortals CEO Noah Whinston. “We’re excited to have Bloody Gaming join our family of sponsors and look forward to consulting with them to create new and exciting products for gamers.”
Bloody Gaming has been at the forefront of PC peripheral research for over 30 years, pushing the limits of technology and providing gamers with the tools they need to reach their peak potential. Featuring keyboards that incorporate their revolutionary Light Strike (LK) technology, Bloody Gaming’s keyboards deliver the world’s fastest response time thanks to its inclusion of infrared light actuators, resulting in 30% faster inputs when compared to traditional mechanical keyboards. Additionally, Bloody Gaming headsets incorporate their all-new proprietary M.O.C.I technology that delivers crystal-clear sound with a comfortable, flexible frame designed to reduce headaches brought on by extended gaming sessions.
“Immortals is a dedicated and influential professional esport organization whose hardworking teams and staff embody the values and goals we want to help impart onto the larger esports community,” said Bill Hsu, North American Division Director for Bloody Gaming. “With Immortals’ passionate fan base, talented players and dedicated staff, we’re certain we’ve found the ideal organization to launch our team partnership program in North America.”
A key component of the partnership will see Immortals consult with Bloody Gaming on the creation of their future lines of products, including providing feedback on designs and features the players would like to see included. Further, Immortals and Bloody Gaming will also explore opportunities for additional activations, including the potential creation of custom Immortals-branded peripherals for fans to show their allegiance without sacrificing on quality. Now armed with Bloody Gaming’s next level peripherals, Immortals stands ready to further cement their dominant presence in esports.
Founded in 2015 with unprecedented dedication to fan support and player well-being, Immortals, the Los Angeles-based, North American esports organization endeavors to create a long-lasting community of professional gamers, aspiring players, and passionate fans, all united by our commitment to camaraderie and competitive excellence. Always remaining true to our values and ethics, we take pride in providing an authentic brand that fans can be proud to cheer on to victory. Immortals currently fields professional teams in: League of Legends, CS:GO, Overwatch, Super Smash Bros., and Vainglory. For more information, please visit our website: Immortals.gg
About Bloody Gaming
Bloody Gaming traces its roots to the legendary A4TECH line of PC peripherals established in 1987. With over 30 years of experience, Bloody Gaming marks the culmination of decades of research and development focused on bringing gamers a premium line of products developed for those seeking the ultimate gaming gear. Featuring some of the most advanced and innovative technology in the space, including the new Light Strike (LK) equipped keyboards, Bloody Gaming peripherals promise to provide gamers with the competitive edge they seek. After 10+ years of R&D, exclusively in the PC gaming sector, gaming is a passion for us; it’s who we are… it’s in our blood. For more information, please visit our website: www.bloody.com
PR & Communications Manager, Immortals